- Kendra Lisum
Copywriting vs. Copyright
Sometimes when I tell people I'm a copywriter they think I'm saying "copyrighter," as in someone who establishes copyright...as in that magical seal that protects a person's intellectual property from being stolen by someone else.
Copywriting, on the other hand, is the act of writing copy, or all the text in an advertisement.
In short, copy is the text that sells your product.

Copy encompasses so much more than ads, however. It can be the text of your:
sales page
social media captions
banner ads or pop-ups
emails
website
homepage
about page
services
lead magnet
product descriptions
and so much more!
If you're on this page, chances are you know what a copywriter is, but for those who don't, I wanted to offer a brief explanation.
I can do your copy right but I can't do your copyright.
(does that work?! poor joke? Ok ok. I'm trying!)
If you'd like some help with your copy, contact me today!